热力引擎已成功对接Amazon Appstore，引入全新渠道的归因分析！通过简单对接SDK，开发者可以开始追踪和分析在Amazon Appstore的广告投放效果。
关于 Amazon Appstore
Amazon Appstore（亚马逊应用商店）是除 Google Play 和 App Store 两大巨头外的全球头部应用商店，数据显示，Amazon Appstore 作为亚马逊的官方应用商店，服务范围可覆盖全球超过 200个国家和地区，现已上架超过 80 万个应用。
作为一个新兴流量宝地，Amazon Appstore逐渐成为开发者们渴望突破的赛道，无论是对于大型游戏开发公司还是独立应用开发者，Amazon Appstore都以其优质的流量提供了独特的市场机会。
热力引擎助力Amazon开发者高效增长
作为一站式增长分析和发行决策平台，热力引擎专为移动开发者设计，帮助他们追踪广告投放的效果，并基于数据科学帮助开发者优化投放策略，实现高效的精细化运营。
首先，此次对接为Amazon生态开发者提供了一个重要的数据来源，让开发者能够准确监测用户在亚马逊应用商店对其应用的浏览、点击和安装行为，以便开发者实现对用户来源的精准归因。
同时，热力引擎的丰富渠道对接资源和数据分析功能赋能Amazon生态开发者进一步深入分析不同广告渠道的效果。通过结合不同投放渠道的数据，开发者可以深入理解各个渠道的表现，精准调整广告策略以提高ROI，实现更有效的广告优化。
最后，热力引擎支持追踪和分析用户下载应用后丰富的应用内行为数据，包括用户留存、应用内购买等，开发者能够精准评估流量质量，识别具有高转化潜力的用户群体，了解用户需求和转化瓶颈，提升用户体验和应用收益，实现精细化运营，优化用户旅程，为开发者带来持续增长的可能。
只需3步，轻松开启 Amazon 应用归因之旅
第一步：SDK更新
请确保您的应用集成了热力引擎的SDK版本1.2.7.0或更高版本，这一版本开始我们提供对Amazon ID获取的支持。
第二步：创建应用时选择Amazon
在热力引擎平台创建应用时，您需要明确选择应用上架的市场（如Google Play, Android CN, Amazon, Others）系统将根据您的选择拉取相应的对接渠道。
第三步：监测链接与回调配置
创建应用完成后，您就根据应用的上架市场选择相应的广告渠道进行配置并开始归因和数据追踪啦。
通过热力引擎支持Amazon Appstore的归因分析功能，开发者现在可以精确测量和优化他们在亚马逊商店上的广告投放效果。
热力引擎会持续关注市场动态，积极响应用户需求和技术迭代，致力于为开发者提供更全面、更精准的数据分析服务。
如您想了解更多，可随时联系我们进行咨询。
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